A Study on Artificial Intelligence in Marketing

نویسندگان

چکیده

Artificial Intelligence in Marketing is a rapidly emerging field that transforming the way businesses approach their marketing strategies. It involves use of (AI), Machine Learning (ML), and other advanced technologies to automate optimize various processes. With explosion data increasing complexity customer behavior, need leverage these tools stay competitive. This article explore concept Marketing, its role modern marketing, benefits challenges, best practices for implementation, ethical considerations. will also look into future potential impact on landscape.

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ژورنال

عنوان ژورنال: International Journal For Multidisciplinary Research

سال: 2023

ISSN: ['2582-2160']

DOI: https://doi.org/10.36948/ijfmr.2023.v05i03.3789